U.S. electronic cigarettes were complaints from viewers with girl charm provocative ad content

U.S. electronic cigarettes were complaints from viewers with girl charm provocative ad content

According to the Global Network reported Tobacco is well known that smoking is harmful to health, people in general almost no television advertising on the electronic cigarette. Then we want to know is how a U.S. tobacco companies to advertise their brands do? According to the British “Mirror” reported on December 14, a U.S. electronic cigarette companies to advertise their brand through sexy girl, has suffered hundreds of complaints from viewers, causing the relevant departments attention.

In the company’s VIP electronic cigarette ad, sexy girl, said: “I want you to take it out, I want to see it, feel it, own it, I want to try it in the end and more delicious.” Picture sexy woman tease charm the audience, but in the end of the ad viewers come to realize that this is an electronic cigarette advertising.

Such a provocative picture makes anathema audience, the ad has been 147 complaints, the American Standards Association, also said they would investigate the matter.

But the person in charge of the company said: “Due to the provisions of the Advertising Law, and our products are not allowed in the ad appeared, so we decided to take this only half-jokingly way to attract adult audience we had expected that the ad aired. after being deemed controversial and push the boundaries, but we are ready to meet the challenge, and will continue to use this advertising. “

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